Artist Branding & Social Media Strategy
I worked within a student marketing team to develop a four-month marketing, promotion and social media strategy for Aiden Myers, a singer-songwriter from Toronto.

I was responsible for designing his logo, brand identity, artist website, and all printed and digital materials including stickers, social media banners, and icons.

With my team members Shay Ansari, Keith Trivers and Catharine Boulanger, we shot a series of short musical covers for Instagram, produced a music video, and held two photoshoots to use as additional promotional material. 
Logo Mockups & Development

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